Archive for the ‘General Management’ Category
The Heretic’s Guide to Management – understanding ambiguity in the corporate world
I am delighted to announce that my new business book, The Heretic’s Guide to Management: The Art of Harnessing Ambiguity, is now available in e-book and print formats. The book, co-written with Paul Culmsee, is a loose sequel to our previous tome, The Heretics Guide to Best Practices.
Many reviewers liked the writing style of our first book, which combined rigour with humour. This book continues in the same vein, so if you enjoyed the first one we hope you might like this one too. The new book is half the size of the first one and I considerably less idealistic too. In terms of subject matter, I could say “Ambiguity, Teddy Bears and Fetishes” and leave it at that…but that might leave you thinking that it’s not the kind of book you would want anyone to see on your desk!
Rest assured, The Heretic’s Guide to Management is not a corporate version of Fifty Shades of Grey. Instead, it aims to delve into the complex but fascinating ways in which ambiguity affects human behaviour. More importantly, it discusses how ambiguity can be harnessed in ways that achieve positive outcomes. Most management techniques (ranging from strategic planning to operational budgeting) attempt to reduce ambiguity and thereby provide clarity. It is a profound irony of modern corporate life that they often end up doing the opposite: increasing ambiguity rather than reducing it.
On the surface, it is easy enough to understand why: organizations are complex entities so it is unreasonable to expect management models, such as those that fit neatly into a 2*2 matrix or a predetermined checklist, to work in the real world. In fact, expecting them to work as advertised is like colouring a paint-by-numbers Mona Lisa, expecting to recreate Da Vinci’s masterpiece. Ambiguity therefore invariably remains untamed, and reality reimposes itself no matter how alluring the model is.
It turns out that most of us have a deep aversion to situations that involve even a hint of ambiguity. Recent research in neuroscience has revealed the reason for this: ambiguity is processed in the parts of the brain which regulate our emotional responses. As a result, many people associate it with feelings of anxiety. When kids feel anxious, they turn to transitional objects such as teddy bears or security blankets. These objects provide them with a sense of stability when situations or events seem overwhelming. In this book, we show that as grown-ups we don’t stop using teddy bears – it is just that the teddies we use take a different, more corporate, form. Drawing on research, we discuss how management models, fads and frameworks are actually akin to teddy bears. They provide the same sense of comfort and certainty to corporate managers and minions as real teddies do to distressed kids.
Most children usually outgrow their need for teddies as they mature and learn to cope with their childhood fears. However, if development is disrupted or arrested in some way, the transitional object can become a fetish – an object that is held on to with a pathological intensity, simply for the comfort that it offers in the face of ambiguity. The corporate reliance on simplistic solutions for the complex challenges faced is akin to little Johnny believing that everything will be OK provided he clings on to Teddy.
When this happens, the trick is finding ways to help Johnny overcome his fear of ambiguity.
Ambiguity is a primal force that drives much of our behaviour. It is typically viewed negatively, something to be avoided or to be controlled.
The truth, however, is that ambiguity is a force that can be used in positive ways too. The Force that gave the Dark Side their power in the Star Wars movies was harnessed by the Jedi in positive ways.
Our book shows you how ambiguity, so common in the corporate world, can be harnessed to achieve the results you want.
The e-book is available via popular online outlets. Here are links to some:
For those who prefer paperbacks, the print version is available here.
Thanks for your support 🙂
From inactivism to interactivism – managerial attitudes to planning
Introduction
Managers display a range of attitudes towards planning for the future. In an essay entitled Systems, Messes and Interactive Planning, the management guru/philosopher Russell Ackoff classified attitudes to organizational planning into four distinct types which I describe in detail below. I suspect you may recognise examples of each of these in your organisation…indeed, you might even see shades of yourself 🙂
Inactivism
This attitude, as its name suggests, is characterized by a lack of meaningful action. Inactivism is often displayed by managers in organisations that favour the status quo. These organisations are happy with the way things are, and therefore see no need to change. However, lack of meaningful action does not mean lack of action. On the contrary, it often takes a great deal of effort to fend off change and keep things the way they are. As Ackoff states:
Inactive organizations require a great deal of activity to keep changes from being made. They accomplish nothing in a variety of ways. First, they require that all important decisions be made “at the top.” The route to the top is deliberately designed like an obstacle course. This keeps most recommendations for change from ever getting there. Those that do are likely to have been delayed enough to make them irrelevant when they reach their destination. Those proposals that reach the top are likely to be farther delayed, often by being sent back down or out for modification or evaluation. The organization thus behaves like a sponge and is about as active…
The inactive manager spends a lot of time and effort in ensuring that things remain the way they are. Hence they act only when a stituation forces them to. Ackoff puts it in his inimitable way by stating that, “Inactivist managers tend to want what they get rather than get what they want.”
Reactivism
Reactivist managers are a step worse than inactivists because they believe that disaster is already upon them. This is the type of manager who hankers after the “golden days of yore when things were much better than they are today.” As a result of their deep unease of where they are now, they may try to undo the status quo. As Ackoff points out, unlike inactivists, reactivists do not ride the tide but try to swim against it.
Typically reactivist managers are wary of technology and new concepts. Moreover, they tend to give more importance to seniority and experience rather than proven competence. They also tend to be fans of simplistic solutions to complex problems…like “solving” the problem of a behind-schedule software project by throwing more people at it.
Preactivism
Preactivists are the opposite of reactivists in that they believe the future is going to be better than the past. Consequently, their efforts are geared towards understanding what the future will look like and how they can prepare for it. Typically, preactive managers are concerned with facts, figures and forecasts; they are firm believers in scientific planning methods that they have learnt in management schools. As such, one might say that this is the most common species of manager in present day organisations. Those who are not natural preactivists will fly the preactivist flag when they’re asked for their opinions by their managers because it’s the expected answer.
A key characteristic of preactivist managers is that they tend to revel in creating plans rather than implementing them. As Ackoff puts it, “Preactivists see planning as a sequence of discrete steps which terminate with acceptance or rejection of their plans. What happens to their plans is the responsibility of others.”
Interactivism
Interactivists planners are not satisfied with the present, but unlike reactivists or preactivists, they do not hanker for the past, nor do they believe the future is automatically going to be better. They do want to make things better than they were or currently are, but they are continually adjusting their plans for the future by learning from and responding to events. In short, they believe they can shape the future by their actions.
Experimentation is the hallmark of interactivists. They are willing to try different approaches and learn from them. Although they believe in learning by experience, they do not want to wait for experiences to happen; they would rather induce them by (often small-scale) experimentation.
Ackoff labels interactivists as idealisers – people who pursue ideals they know cannot be achieved, but can be approximated or even reformulated in the light of new knowledge. As he puts it:
They treat ideals as relative absolutes: ultimate objectives whose formulation depends on our current knowledge and understanding of ourselves and our environment. Therefore, they require continuous reformulation in light of what we learn from approaching them.
To use a now fashionable term, interactivists are intrapreneurs.
Discussion
Although Ackoff shows a clear bias towards interactivists in his article, he does mention that specific situations may call for other types of planners. As he puts it:
Despite my obvious bias in my characterization of these four postures, there are circumstances in which each is most appropriate. Put simply, if the internal and external dynamics of a system (the tide) are taking one where one wants to go and are doing so quickly enough, inactivism is appropriate. If the direction of change is right but the movement is too slow, preactivism is appropriate. If the change is taking one where one does not want to go and one prefers to stay where one is or was, reactivism is appropriate. However, if one is not willing to settle for the past, the present or the future that appears likely now, interactivism is appropriate.
The key point he makes is that inactivists and preactivists treat planning as a ritual because they see the future as something they cannot change. They can only plan for it (and hope for the best). Interactivists, on the other hand, look for opportunities to influence events and thus potentially change the future. Although both preactivists and interactivists are forward-looking, interactivists tend to be long-term thinkers as compared to preactivists who are more concerned about the short to medium term future.
Conclusion
Ackoff’s classification of planners in organisations is interesting because it highlights the kind of future-focused attitude that managers ought to take. The sad fact, though, is that a significant number of managers are myopic preactivists, focused on this year’s performance targets rather than what their organisations might look like five or even ten years down the line. This is not the fault of individuals, though. The blame for the undue prevalence of myopic preactivism can be laid squarely on the deep-seated management dogma that rewards short-termism.
Sherlock Holmes and the case of the management fetish
As narrated by Dr. John Watson, M.D.…
As my readers are undoubtedly aware, my friend Sherlock Holmes is widely feted for his powers of logic and deduction. With all due modesty, I can claim to have played a small part in publicizing his considerable talents, for I have a sense for what will catch the reading public’s fancy and, perhaps more important, what will not. Indeed, it could be argued that his fame is in no small part due to the dramatic nature of the exploits which I have chosen to publicise.
Management consulting, though far more lucrative than criminal investigation, is not nearly as exciting. Consequently my work has become that much harder since Holmes reinvented himself as a management expert. Nevertheless, I am firmly of the opinion that the long-standing myths exposed by his recent work more than make up for any lack of suspense or drama.
A little known fact is that many of Holmes’ insights into flawed management practices have come after the fact, by discerning common themes that emerged from different cases. Of course this makes perfect sense: only after seeing the same (or similar) mistake occur in a variety of situations can one begin to perceive an underlying pattern.
The conversation I had with him last night is an excellent illustration of this point.
—
We were having dinner at Holmes’ Baker Street abode when, apropos of nothing, he remarked, “It’s a strange thing, Watson, that our lives are governed by routine. For instance, it is seven in the evening, and here we are having dinner, much like we would on any other day.”
“Yes, it is,” I said, intrigued by his remark. Dabbing my mouth with a napkin, I put down my fork and waited for him to say more.
He smiled. “…and do you think that is a good thing?”
I thought about it for a minute before responding. “Well, we follow routine because we like…or need… regularity and predictability,” I said. “Indeed, as a medical man, I know well that our bodies have built in clocks that drive us to do things – such as eat and sleep – at regular intervals. That apart, routines give us a sense of comfort and security in an unpredictable world. Even those who are adventurous have routines of their own. I don’t think we have a choice in the matter, it’s the way humans are wired.” I wondered where the conversation was going.
Holmes cocked an eyebrow. “Excellent, Watson!” he said. “Our propensity for routine is quite possibly a consequence of our need for security and comfort ….but what about the usefulness of routines – apart from the sense of security we get from them?”
“Hmmm…that’s an interesting question. I suppose a routine must have a benefit, or at least a perceived benefit…else it would not have been made into a routine.”
“Possibly,” said Holmes, “ but let me ask you another question. You remember the case of the failed projects do you not?”
“Yes, I do,” I replied. Holmes’ abrupt conversational U-turns no longer disconcert me, I’ve become used to them over the years. I remembered the details of the case like it had happened yesterday…indeed I should, as it was I who wrote the narrative!
“Did anything about the case strike you as strange?” he inquired.
I mulled over the case, which (in hindsight) was straightforward enough. Here are the essential facts:
The organization suffered from a high rate of project failure (about 70% as I recall). The standard prescription – project post-mortems followed by changes in processes aimed at addressing the top issues revealed – had failed to resolve the issue. Holmes’ insightful diagnosis was that the postmortems identified symptoms, not causes. Therefore the measures taken to fix the problems didn’t work because they did not address the underlying cause. Indeed, the measures were akin to using brain surgery to fix a headache. In the end, Holmes concluded that the failures were a consequence of flawed organizational structures and norms.
Of course flawed structures and norms are beyond the purview of a mere project or program manager. So Holmes’ diagnosis, though entirely correct, did not help Bryant (the manager who had consulted us).
Nothing struck me as unduly strange as went over the facts mentally. No,” I replied, “but what on earth does that have to do with routine?”
He smiled. “I will explain presently, but I have yet another question for you before I do so. Do you remember one of our earliest management consulting cases – the affair of the terminated PMO?”
I replied in the affirmative.
“Well then, you see the common thread running through the two cases, don’t you?” Seeing my puzzled look, he added, “think about it for a minute, Watson, while I go and fetch dessert.”
He went into the kitchen, leaving me to ponder his question.
The only commonality I could see was the obvious one – both cases were related to the failure of PMOs. (Editor’s note: PMO = Project Management Office)
He returned with dessert a few minutes later. “So, Watson,” he said as he sat down, “have you come up with anything?
I told him what I thought.
“Capital, Watson! Then you will, no doubt, have asked yourself the obvious next question. ”
I saw what he was getting at. “Yes! The question is: can this observation be generalised? Do majority of PMOs fail? ”
“Brilliant, Watson. You are getting better at this by the day.” I know Holmes does not intend to sound condescending, but the sad fact is that he often does. “Let me tell you,” he continued, “Research suggests that 50% of PMOs fail within three years of being set up. My hypothesis is that failure rate would be considerably higher if the timeframe is increased to five or seven years. What’s even more interesting is that there is a single overriding complaint about PMOs: the majority of stakeholders surveyed felt that their PMOs are overly bureaucratic, and generally hinder project work.”
“But isn’t that contrary to the aim of a PMO – which, as I understand, is to facilitate project work?” I queried.
“Excellent, my dear Watson. You are getting close to the heart of the matter.
“I am?” To be honest, I was a little lost.
“Ah Watson, don’t tell me you do not see it,” said Holmes exasperatedly.
“I’m afraid you’ll have to explain,” I replied curtly. Really, he could insufferable at times.
“I shall do my best. You see, there is a fundamental contradiction between the stated mission and actual operation of a typical PMO. In theory, they are supposed to facilitate projects, but as far as executive management is concerned this is synonymous with overseeing and controlling projects. What this means is that in practice, PMOs inevitably end up policing project work rather than facilitating it.”
I wasn’t entirely convinced. “May be the reason that PMOs fail is that organisations do not implement them correctly,” I said.
“Ah, the famous escape clause used by purveyors of best practices – if our best practice doesn’t work, it means you aren’t implementing it correctly. Pardon me while I choke on my ale, because that is utter nonsense.”
“Why?”
“Well, one would expect after so many years, these so-called implementation errors would have been sorted out. Yet we see the same poor outcomes over and over again,” said Holmes.
“OK, but then why are PMOs are still so popular with management?”
“Now we come to the crux of matter, Watson,” he said, a tad portentously, “They are popular for reasons we spoke of at the start of this conversation – comfort and security.”
“Comfort and security? I have no idea what you’re talking about.”
“Let me try explaining this in another way,” he said. “When you were a small child, you must have had some object that you carried around everywhere…a toy, perhaps…did you not?”
“I’m not sure I should tell you this Holmes but, yes, I had a blanket”
“A security blanket, I would never have guessed, Watson,” smiled Holmes. “…but as it happens that’s a perfect example because PMOs and the methodologies they enforce are security blankets. They give executives and frontline managers a sense that they are doing something concrete and constructive to manage uncertainty…even though they actually aren’t. PMOs are popular , not because they work (and indeed, we’ve seen they don’t) but because they help managers contain their anxiety about whether things will turn out right. I would not be exaggerating if I said that PMOs and the methodologies they evangelise are akin to lucky charms or fetishes.”
“That’s a strong a statement to make on rather slim grounds,” I said dubiously.
“Is it? Think about it, Watson,” he shot back, with a flash of irritation. “Many (though I should admit, not all) PMOs and methodologies prescribe excruciatingly detailed procedures to follow and templates to fill when managing projects. For many (though again, not all) project managers, managing a project is synonymous with following these rituals. Such managers attempt to force-fit reality into standardised procedures and documents. But tell me, Watson – how can such project management by ritual work when no two projects are the same?”
“Hmm….”
“That is not all, Watson,” he continued, before I could respond, “PMOs and methodologies enable people to live in a fantasy world where everything seems to be under control. Methodology fetishists will not see the gap between their fantasy world and reality, and will therefore miss opportunities to learn. They follow rituals that give them security and an illusion of efficiency, but at the price of a genuine engagement with people and projects.”
“ I’ll have to think about it,” I said.
“You do that,” he replied , as he pushed back his chair and started to clear the table. Unlike him, I had a lot more than dinner to digest. Nevertheless, I rose to help him as I do every day.
Evening conversations at 221B Baker Street are seldom boring. Last night was no exception.
—
Acknowledgement:
This tale was inspired David Wastell’s brilliant paper, The fetish of technique: methodology as social defence (abstract only).

